Rolls-Royce: We'll Keep Slinging V12s Until the Government Comes and Takes Them Away

Steph Willems
by Steph Willems

Few automakers clutch tradition with the same vise-like grip as Rolls-Royce. The British motor car builder, which recently debuted a high-bodied car (known in plebian circles as an “SUV”), isn’t planning on following in its rivals’ electrified footsteps just yet.

Oh sure, there’ll be electric cars, even in the coming decade, but the brand’s attachment to 12-cylinder engines — and the upper-crust clout those motors carry — can’t be shaken just because Jaguar and Germany have their sights set on a green stable.

This attitude mirrors Porsche’s devotion to the steering wheel. That said, the brand does have a date in mind for the full electrification of its products.

Are you prepared for 2040? That’s when Rolls-Royce figures the last gasoline-fueled powerplant will disappear from its lineup. A pretty conservative estimate, but Rolls-Royce isn’t known for its enthusiastic adoption of the latest fad. Plus, the brand’s V12s aren’t exactly causing customers to turn up their noses.

Meanwhile, as Rolls-Royce plots a cautious course towards powertrain modernity, upstart British rival Lagonda plans to debut a futuristic electric touring car in 2021.

Speaking to the Financial Times, company CEO Torsten Müller-Ötvös said that, while electrification would provide a pleasant driving experience, the brand plans to hang on to internal combustion for dear life. He recognizes, however, that government emissions mandates and internal combustion bans will surely make it necessary one day. In that pursuit, France and the UK lead the charge.

“Electrification actually fits extremely well with Rolls-Royce because it’s silent, it’s powerful, it’s torquey, so in that sense it’s a very good fit,” he said before adding, “We will definitely offer 12-cylinder engines as long as we can, as long as it is legally allowed to offer them.”

Currently, the company’s Phantom and Cullinan carries a 6.75-liter twin-turbocharged V12, while the Ghost, Wraith, and Dawn make do with a twin-turbo 6.6-liter unit. Müller-Ötvös claims short driving distances — a hallmark of Rolls-Royce lifestyles — means the environment isn’t top of mind for company execs. However, those short distances makes battery power an easy alternative.

“These cars aren’t used extensively, nobody is driving long, long distances, and so the mileage on a Rolls-Royce is lower than the average car would carry,” he said. ”But electrification is the future, full stop. You need to prepare yourself for that.”

[Images: Rolls-Royce]

Steph Willems
Steph Willems

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  • Ajla Ajla on May 15, 2018

    "the Ghost, Wraith, and Dawn make do with a twin-turbo 6.6-liter unit" Ima need an "R/R-6.6" decal for the hood

  • Inside Looking Out Inside Looking Out on May 15, 2018

    How about climate change? Europeans apparently do not care and want US to pay price.

  • 3SpeedAutomatic Elon took his eye off the ball while pre-occupied with "X" (formerly Twitter). Now, Tesla is coming around and biting him on the arse!!In the car business, you need to keep you finger on the pulse. Momentum will only carry you so far. If in doubt, think Lordstown and Fisker. He thinks technology will solve his problems. However, Telsa has moved from premier product to commodity with other manufacturers entering his exclusive domain. Time for Elon to fly back to Tesla HQ and come up with a long term plan. 🚗🚗🚗
  • Irvingklaws Anymore seems I want a color that is not black, white, red, or some shade of silver/gray. Though I coveted them when I was younger, I also seem to have developed an aversion to all-black interiors. I have a deep negative reaction to any vehicle identifying as "triple black". Don't even get me started on black wheels...I'm not the only one. We're looking to replace my wife's silver CX-5 and one of her few non-negotiable prerequisites is that it be "a color" not in the aforementioned list. It's looking like a Cascade Green Forester with a light gray interior is in her future.
  • Bd2 I dig it, Pure Pazaak!
  • 3-On-The-Tree My C6 is all blacked out, the rims are matte black and interior all black with no contrast. I was never a fan of chrome rims and lots shiny chrome/silver trim etc.
  • JMII Here are all the colors I've owned in order: tan, red, black, red, yellow, green, green, black, blue, silver, white, orange, red, blue and blue.So yeah I love colors...
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